It’s the second week of January and most New Year’s resolutions have already been abandoned, and, let’s face it, we’re not too upset by it. Why is that? Well, we’re comfortable, routines are hard to break, and we never wanted to give up carbs anyway. However, there are some goals that we should cling to, especially in business. Specifically, as technology continues to transform the market, we need to adjust our strategies and improve our tactics. So, to help you improve your marketing efforts, we have selected five ways you could increase the effectiveness of your email campaigns.