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Email Marketing ROI: The Most Undervalued Tool in Australian Real Estate

In an industry where face-to-face connections and property inspections have traditionally dominated the sales process, email marketing stands out as the unexpected ROI champion for Australian real estate agents.  While many agents focus their marketing budgets on property portals and social media advertising, email marketing consistently delivers the highest return on investment, often generating $42 […]

The Importance of Effective Lead Management for Real Estate Success

In the fast-paced world of real estate, generating leads is just the first step in a long process. But what happens after you’ve captured those leads? Without a proper lead management strategy, the effort and resources poured into generating leads can easily go to waste, resulting in lost sales opportunities. In this blog, we’ll explore […]

Establishing a contact integration from Agentbox

iRealty maintains an integration with Agentbox that facilitates access and regular updates from your contact database to use with iRealty emails, SMS and lead forms. To establish this integration you will first need to request or generate a set of integration credentials, the required credentials are a client id and api key. The best contact […]

Access and read overall reports

professionals at desk

1. Hover over Reports and Click on Overall 2. You Can Customise or Download your Report here This Includes:Display Options Time Span Agent(s) Relevant 3. The First Section you can view is the Campaign Overview This discusses basic information about your accounts marketing 4. Next are the leads that were generated during the time specified […]

View your property’s subscriber matches in iRealty

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1. Go to Properties 2. Click on Property List 3. Click on the address of the property you would like to view. 4. Click on Property Insights 5. And make sure subscriber preference matches are ticked. You can scroll down the report to view them 6. Or uncheck the other options and view only subscriber […]

Access a vendor report for your property

1. Go to Properties 2. Click on Property List 3. Click on the Property title or address 4. Scroll down to external links and select the link under Vendor Report Page

View all of the listings in your iRealty account

1. Go to Properties 2. Click on Property List 3. There are a number of ways you can change your list view on this page. To add extra information to the main property list select Table columns. 4. Check the extra columns you would like to add to the list – This section will show […]

Create a new email in iRealty

Email Marketing

1. Go to Campaigns 2. Click on Emails 3. Click on the + symbol next to Email Campaigns 4. Add an email title 5. Open the drop-down menu under Choose a Template 6. Select from Drag-and-Drop, Tailored or Shared templates (or select a recently used template) 7. Click on Save and start editing

Create a property ad in iRealty

1. Go to Campaigns 2. Click on Social Media 3. Click on Create Facebook Ad 4. Choose Property Ad 5. Click on Next 6. Select from one of our property categories 7. Or search for the property you want 8. Select the property you would like to advertise 9. Click on Next 10. Choose between […]

Approve your iRealty request in your Facebook account

If you’ve made the request to connect your page with iRealty, these are the steps you need to take to confirm the connection and get started in iRealty. If you haven’t made the request yet, make sure to check out the guide on how to do it. 1. Navigate to the Meta Business Suite Open […]