iRealty’s latest McGrath Template Suite

Our development and design teams have been hard at work upgrading the McGrath Template Suite. Here you’ll find the new McGrath Appraisal forms, Dynamic Landing Pages and the new look fact sheets.  Appraisal Forms Since upgrading our appraisal forms, we’ve increased our clients’ appraisal requests by 45%.  Our email designs are built upon proven marketing strategies and […]

Print vs Digital Marketing: The perks for Real Estate

If you ask anyone, I bet they’ll admit that digital marketing is the future. Despite this, a lot of agents still allocate over half of their marketing budgets on print media. I was astounded when a client told me that they spent over $6,000 per month on print media alone. This is just shy of […]

The Unspoken Risks of Automation

Would you rather sit down for a coffee with Iron Man or Terminator? Boiled down, this is essentially the current digital marketing dilemma. Allow me to explain. If you google “digital marketing systems,” tech buzzwords will scatter across your screen, such as: analytics, data-driven, integration, and segmentation. But most common today is the proudly displayed […]